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Moving Stories is a global advertising and communications campaign devised to create stronger connections between RSA and its broker audience, and across the RSA business internally.
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300 YEARS
A global campaign to celebrate this insurance giant’s 300th birthday.
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Moving Stories
This is not a campaign about insurance. It’s a campaign that brings us the real life stories and experiences of those people upon whom RSA’s clients rely to keep their business moving.
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The Launch
The Moving Stories campaign was launched to RSA’s broker audience at the 2009 BIBA Conference.